Our Approach

Living the Brand,
Delivering on the Promise

Building brands and winning the hearts and minds of people inside and outside the organization is a complex challenge. It takes an array of integrated tools and techniques to do it well.  At Landes & Associates, we help clients achieve sustainable competitive advantage through a carefully combined mixture of the following elements:

  •  A sound strategic platform with a vision that resonates powerfully with employees and customers alike
  •  Clear core messages about the organization’s mission and priorities, packaged in compelling language and images
  •  Effective alignment around guiding principles and work processes for achieving key business goals and fostering systematic continuous improvement
  •  People unified at every level of the organization living and delivering on a common promise
  •  A visual and visible measurement and communication system for constructive accountability and corrective action

Learn more about the Landes & Associates approach to creating alignment between Employee Engagement and Marketing Communication:

Aligning employee engagement and marketing communications.