Inside Out E-Column: Aligning Employee Engagement with Marketing Communications

Inside Out E-Column

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A Holiday “Miracle” Worth Watching Again – A few holiday seasons ago, I posted an Inside Out blog with a link to a video clip about the Westjet Christmas “miracle” that got more than 64 million YouTube views worldwide. I got such a wonderful response from the readers of that column that I decided to post it again this year. It’s truly a heartfelt tribute and powerful reminder of what can happen when companies embrace my mission “to create high-performing cultures of trust where people love to work and customers love doing business.” >>READ MORE

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Aligning employee engagement and marketing communications.